Monday, September 3, 2012

Not long ago, speed and road launched a period talk

Not long ago, speed and road launched a period talk, its theme is "115 disc future where to go?" , this period talk with 115 disc close public share as starting point, this paper mainly discusses the development trend of future disc products and industry influence, this period talk caused many commentators IT warm participation and discussion, visible everybody to disc products expectations are high.

The so-called disc, also known as network cloud storage, or network U disk, this is a kind of online storage services, to users with file storage, access, backup, sharing and so on file management function, equivalent to mobile hard disk. Its the biggest advantage is easy to use, not by the site constraints. In intelligent mobile phone, tablet PC so popular today, users to file mobile change management has become a very common demand, and disc just can cater to the demand.

In the last two years, mobile Internet just rise, many manufacturers see the business opportunities, they test the waters in this field. Mentioned above 115 disc is one, in addition to this kind of specialized in disc service enterprise besides, like baidu, jinshan, sina, netease, etc big enterprise also introduced a disc products, however, along with market competition intensifying, product homogeneity and become more and more serious recently, and died a large, 115 disc is an example.

Are 115 disc can't develop, the basic reason is that the user cannot charge. In foreign dropbox, for example, within 2 g free, more than 2 g will need to pay, to use 50 g space you have to pay $9.99 per month (about RMB 60 yuan/month), 100 g is $19.99 per month (125 yuan/month). This price is not cheap obviously, coupled with the users, dropbox can not only survive, but also live is quite moist, domestic disc products are almost free, the user is not willing to pay, so, professional disc service nature cannot live.

In contrast, jinshan, sina, netease, such as baidu cash-rich enterprise do not need to worry about this problem, at the same time, due to the product line is extensive, make them in business level have more chance of integration, jinshan borrow fast disk and WPS bundled together, micro bo borrow micro disk will picture binding together, they all help to improve user experience, enhance the product user viscosity. By contrast, in recent years relatively low-key baidu also launched their own cloud storage baidu cloud, its strategic intention?

This comes from baidu platform strategy, in fact, from last year, baidu mobile began hair force, such as mobile input method, mobile search, mobile browser, mobile map, etc., these products are mobile Internet important entrance. Obviously, in the face of the mobile Internet the big cake, baidu can't stand by.

In the mobile strategy gradually in the process of implementation, baidu realized the importance of the mobile storage, so introduced baidu cloud, as connection mobile platform and PC platform important Bridges. Use a smartphone friends have this experience, want a PC and smart phones directly through the data line connected, part of the product is not supported. With the popularity of mobile storage, this problem will be solved. Cooperate with rich product line, the future will provide users with baidu from PC to mobile terminal first-class user experience, meanwhile, IT also can calm help IT companies will users from PC end lead to mobile Internet terminal, realize from the traditional Internet to move across the Internet.

No comments:

Post a Comment