Sunday, November 3, 2013

Mobile life-changing

I wonder if you have not noticed , smart phones have changed the lives of many around us . Ericsson Consumer Lab has released its latest consumer research report by Beijing , Tokyo , Sao Paulo, New York, London and other places of smartphone users survey , consumers around the world to explore the city on 18 kinds of important aspects of life are closely related to the new services, interest , and investigated the potential for development -related services .

Survey shows , shopping, restaurants and leisure facilities is the consumer the most satisfying part of city life . Consumer Lab invites consumers involved in these new areas of mobile services concepts were evaluated examples of these new services include social restaurant guide, real-time digital coach division , scene shopping suggestions , move the menu , table reservations and served on the day shopping and so on.

Traffic is the people's dissatisfaction with the biggest factor in urban life , in the survey , 47% of smartphone users said they were very interested in personal navigation systems , personal navigation systems mean energy for all indoor and outdoor traffic patterns, whether on foot or by car to provide the best travel information guide .

Almost half of smartphone users believe that although the city life in different industries launched a different phone service, but in which the mobile operators should play an important role in promoting the introduction of a more intimate applications . Users are most looking forward to the application areas, including children and elderly care, and government agencies such as communication and transportation , which corresponds to the concept of new mobile phone services , including the use of any device easily communicate with their families to achieve social care networks, mobile urban context services to provide location information as well as government agencies aimed at reducing traffic congestion of the city commuter scheduling optimization services.

To further explore the concept of these new services , consumer research in the survey were asked many of the more intensive issues, such as whether smartphone users interested in restaurant food inspection services , of which 8% of respondents believe that the current market already have this service, while 61% of respondents expect the popularity of the service after three years .

Ericsson Consumer Lab research and development department Michel Blouin said: "People of the new information and communication technologies in great demand , this will change in the next three years, urban life , and beyond our existing knowledge not only with shopping, dining out and entertainment services on smart phones can greatly increase awareness of urban life satisfaction, smart phone service also ease the people's discontent is now on the market for the provision of these services have very high expectations . study results also shows that consumers are very welcome in our daily experience in many areas of the city to carry out innovation . "

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