Tuesday, August 7, 2012

At present, with the video of the platform of network

At present, with the video of the platform of network media support, many individual or enterprise with his team of production for the advertising video micro movie publicity, in order to achieve the purpose of the rapid spread of social media. The move it is broke the traditional TV AD model of rigid defects, and extend a miniature video publicity mode of alternative.
Because the writer often occupy, not likely to take a look at the video from the beginning to the end, so can only find those simple time short video watching, as time passes formed a habit, watch the movie every day, I feel a little something. So the movie in the invisible of consumption my fragmentation of time, can make I completely relieved to see the full and complete video. Of course, the existing enterprise also caught customers such fragmentation time consumption idea, using relevant professional equipment was a memorable aspect of the micro film publicity video, one of the most successful and do not belong to lang house hotel brand. Back in the article, the author will elaborate recommend three about lang micro movie house hotel for their brand promotion of success stories.
First the author analysis for everybody why such a tiny movie magic, can let everybody to its not forget for a moment, and memorable.
(1) advertising planning moral strong audience can instantly accept
Each movie has a early planning, how ChuanZhenYinXian from beginning to end, how to attract clients vision, and so on, these are all planning team and the user had hoped for. And the movie of the whole broadcast short time though, but also is a perfect start and end, and all this have to do with powerful advertising planning is inseparable.
(2) the original content strong highlight hit the nail on the head
Look at the movie in the harsh light story, don't you think he is filming? Certainly not yes, in addition to planning the story, the content of the original also is to let the viewer recognition, and spread highlight, achieve the purpose of hit the nail on the head.
(3) compliance with the modern's fragmentation time to bear ability
Believe that be like me so of the busy male in society in general are there, in order to be able to kill himself only those fragmentation of time, can choose only a slightly to watch the movies, and still can relax, achieve the purpose of the reduced pressure.
(4) interactive flexible comments convenient build brand publicity atmosphere
In each a micro movie below, the audience can interact with comments, and the content of the comments are basically watching my feelings after the movie, this can be in the discussion of the accuracy of the atmosphere let the audience the micro the content of the movie remember, to achieve the purpose of atmosphere marketing.

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