Tuesday, August 28, 2012

Facebook to become the Internet star

$100 billion valuation Facebook to become the Internet star, social network therefore become the Internet in a singular ba. Now, along with the road shows the orderly propulsion, and many analysts advance expected, IPO pricing interval have Facebook will by $28 ~ 35 dollars raised to $38, social network value has been recognized. To this, an American investment Banks Wedbush Securities analyst Michael parker's thought, the overvalued Facebook is beneficial to its massive, growth of the user base, the user base will help the company from advertisers there absorb more funds, so as to improve their revenue and profit.

Without a doubt, social network is complete a people-centered big frame, is a by the user relationship chain formation organization network, this is a new ecological system. Capital on Facebook such a high valuation, there are two factors, one is the huge user group, 2 it is social relation chain. Objectively speaking, social relation chain has become the key value of SNS.

Upon completion of "make people the center" big frame layout, in Facebook to mobile Internet outspread, deep excavation social relations of value chain. It is reported, Facebook has acquired picture sharing application Instagram, geography position social found application Glancee, etc.

With the aid of Instagram and LBS applications, facebook social relation chain marketing value application incisively and vividly, beautiful said, mushrooms, such as street domestic social networks have become followers facebook. And the country's largest social network kaixin, but reverse and line, while mining social relation chain of value, side to illicit close social march.

That year, kaixin with rob parking and farm and other recreational game became many users, and build a huge customer relationship chain. The influence of by micro bo, encounter the ceiling kaixin seeking transformation. To this, kaixin CEO ChengBingHao has also publicly emphasize kaixin foray into mobile Internet determination, and widely layout mobile Internet products, seek new business growth. Recently, kaixin in launch "happy set product" the product, independent research and development in the first paragraph of the mobile social game "happy animal kingdom" official in the APP Store online.

Happy set product is based on kaixin relation chain interest map application to interest mining social relations of value chain. And the mobile social game "happy animal kingdom", it is happy network layout mobile Internet a sky. Meanwhile, kaixin also launched a "beautiful moment", to the secret turn into social.

No comments:

Post a Comment