in the micro-blog is easy to a general audience unknown information

The media has informed some advantages, in the micro-blog is easy to a general audience unknown information. For example, by working convenience, media and field reports and photographs of the scene can be basked. And past the media people hiding in the content is different, micro-blog let them stand to the front. Poor in the past ten years work to build up the "mind", this one looks only a few bars of not more than 140 words of the micro-blog. Always valued his famous media person, satisfied in the micro-blog this field. Make a clarion call, who should be gathered, or iron shoulder moral, or to the article, there are tens of thousands of spectators a good, why not let the media person palpitating with excitement eager to do sth., advance wave upon wave to operation and maintenance of this common sense will marked "private speech, since the media accounts free" and unit?

For me to write the matchmaker was a great satisfaction, this is the "Star" of the TV media also satisfied. The latter is easier than the former fame, but in the end the fame as to what sake, has two shortcomings: one is no quantitative description, the second is the lack of feedback from fans, some sense of belonging to it. Number of fans or micro-blog, comments or forwarding mechanism, truly I tell them: Hey, you can not say.

But with the development of micro-blog, also appeared in several disadvantages. First, the mechanism of it is itself duanpingkuai-style, some want to write two words or more people back and forth to discuss several times, to be restricted. Naga Emihiro is a part of the solution, but the long micro-blog will be read very need to make a question mark. Second, the user names wind, especially a micro-blog is forwarded several layers, and their users have neither Kin nor relatives, perspective is slightly different, it is easy to make impertinent remarks. Thirdly, the arrival rate is not high, write a micro-blog easily submerged in timeline, and if in a couple of hours has not been a lot of forwarding, basic life to the micro-blog.

Micro message appeared, and become in 12 years over the micro-blog limelight emerging Internet services -- should say: Mobile Internet services. Originally, micro message this mobile phone communication services and media people no relationship, but the micro message "public account" this platform, once again triggered a media person extremely strong interest.

To tell the truth, the backstage management system management system micro message public account not only function is weak and very unstable, from an information produced to the subscriber mobile phone end appear sometimes will be delayed for several hours, but it still can not stop the enthusiasm of media people advance wave upon wave. In my opinion, the media can make money this thing, in fact, the media appeal is not too large. Gradually the decline of traditional media, it will lead to a lot of media people job-hopping. But micro message public account just gave them a place to write, and content management, even the media organizations are increasingly difficult, since the media exactly how much money, who do not mind spectrum.

However, increase subscribers (some even every day up hundreds of hundreds of) the pleasure is the real deal: This is the personal brand media people. Micro message more than 300 million users, is indeed a great personal brand forging. Media people since the media enthusiasm, always not to write two words, take two pictures, but TA's own surfaced.

But have to sprinkle a cold water. From blog to micro-blog to micro message, media people always look for that piece of land of their own to be kept constantly on the run, but also in the frequent switching of plots of, constantly in the lost past accumulated fan (or subscribers). Micro message public account, would be their final home?