mode as a new model of mobile phone industry

C2B mobile phone customization mode as a new model of mobile phone industry, many manufacturers are taking a wait-and-see attitude and doubt. "Gun fight bird" truth who all understand, "dare for the world first" not everyone can do it. C2B mobile phone customization a big cake to all mobile phone manufacturers, like is so difficult.

Domestic greatly small mobile phone manufacturers innumerable, city, most manufacturers have a style of philosophy, conflict. Some domestic mobile phone manufacturers are still walk copycat Road, selling intelligent mobile phone assembly using inferior parts, can hang a user would pit one user; some have been touted by the media to go to C2B mobile phone customization, but only in order to win the exposure rate, grabbing the attention; some even suppress C2B mobile phone customization, only hope be firm and secure way to go.

Home also does have manufacturers want to change the traditional thinking, concept of intensity can borrow C2B soar. But to know C2B mobile phone customization route of human, technology, capital requirements are relatively high, once lost chickens fly eggs end. This is the relatively small size of the domestic mobile phone manufacturers cannot afford.

International giants but play C2B customization "brand"

In the international mobile phone manufacturers giant, took the lead in action is HTC. Recently, HTC and attempt to its own business platform to launch personal mobile phone customization service. The user can choose the custom mobile phone user's birthday, gender, constellation, the mobile phone memory, pixel camera, the back cover of color selection, also can choose the charger, headset, different models of parts.

Does HTC really found the user is God? Now just to please users? Now I know to respect the user's personality, and not to follow the same pattern of production "ham sausage" mobile phone? NO, like HTC C2B mobile phone customization is far from enough, also only stay on the surface, is more like a gimmick. Birthday, gender, constellation of these important? Memory, pixel camera, back shell color of these is the core hardware? Fittings is indifferent, because they are not valued.

Now HTC can say is fake international giants, but after all, "a centipede dies but never falls down, die hard", foundation or some. But it is only in the C2B mobile phone customization on a small step, did not dare to cross a big step, just a little. Moreover, HTC eager to launch C2B mobile phone customization is more like trying to save themselves in the mobile phone market trend. HTC recently released the 2012 fourth quarter earnings were also shown, HTC net profit of NT $1000000000, far less than 11020000000 NT dollars in 2011 over the same period, a record low since 2004. In such a hurry to start CB2 mobile phone customization, too impetuous.

On behalf of the future, unlimited potential

Any new models, new ideas have been questioned in the early birth. After experiencing setbacks, successful practice, step by step, into a series of steps to mainstream. At present, the fledgling C2B mobile phone customization, also cannot guarantee to manufacturers to bring the actual profit. But no matter how, C2B mobile phone customization is a kind of new pattern, give it enough growth space, maybe it will bring us a different surprise.